INDEX / AGENCY
LinkedIn Video Content Agency
A ghostwriting and video production agency that helps LinkedIn's text-based creators transition to video content before LinkedIn's inevitable video-first algorithm shift.
▶ WATCH THE SOURCE SEGMENT — He has 1M+ followers and $1M startup ideas for you01 THE IDEA
LinkedIn is historically 3–4 years behind other platforms in feature adoption. With Instagram, TikTok, and X all going video-first, LinkedIn is expected to follow suit. The opportunity is to build a specialized agency that helps existing LinkedIn text creators — who often have strong followings and professional audiences — produce high-quality video content now, before the shift becomes obvious and competition intensifies.
Beyond basic ghostwriting, the agency can offer end-to-end video production: scripting, filming guidance or remote production, editing, and publishing. A companion offering is using LinkedIn as a B2B relationship-building tool — helping executives create a podcast or video series that generates warm introductions to target prospects, replacing cold outreach with content-led relationship development. The B2B angle is particularly compelling because the transaction value of LinkedIn-initiated deals (enterprise sales, partnerships, recruiting) can be enormous.
02 THE NUMBERS
$120K – $1.5M
$15K + 100h
$8K + 80h
3/10
9 · GROWING →
video production, LinkedIn platform expertise, B2B copywriting, client account management, content strategy
03 THE VERDICT
The forward-looking timing bet on LinkedIn going video-first is smart, but agencies are hard to scale and the LinkedIn ghostwriting space is already getting crowded. The real edge is productizing the B2B podcast-as-sales-tool angle, which has a clearer ROI story for enterprise clients. Without a strong LinkedIn personal brand or enterprise network to bootstrap client acquisition, this is a grind.
04 THE FIELD
- Taplioest. 2022GROWING · ADDED 2026-06-07
LEADING LINKEDIN CONTENT TOOL, SAAS NOT AGENCY
AI-powered LinkedIn content creation and scheduling tool; competes on tooling but not full-service production.
- Justin Welsh's solopreneur coursesest. 2021GROWING · ADDED 2026-06-07
DOMINANT INDIVIDUAL BRAND IN LINKEDIN GROWTH EDUCATION
Sells courses and content frameworks for LinkedIn growth; indirect competitor as he educates rather than does it for clients.
- SpeakeasyNEW · ADDED 2026-06-07
EMERGING NICHE PLAYER
Podcast-as-B2B-sales-tool concept; helps executives launch podcasts to build relationships with prospects.