INDEX / DATA REPORT
IDEA INTELLIGENCE · REPORT · JULY 2026
We scored 1,389 business ideas from Greg Isenberg's channel. The data disagrees with the hype.
Every idea from Greg's channel, extracted and scored against real market data — competitors, search demand, revenue ceilings, and how automatable each one is. Only about one in three holds up. And the categories everyone's most excited about are the ones the data likes least.
01 · THE VERDICT SPLIT
Across every idea, only 31% (435) earned a BUILD. Most land in “maybe” — interesting, but not backed by the market data once you look.
02 · HYPE ≠ VIABILITY
BUILD-rate by category (categories with 40+ ideas). The hottest labels — AI Services (19%) and FinTech (12%) — rank at the bottom, crowded and hard to differentiate. The unglamorous Agency (48%) and Media plays rank highest.
03 · THE QUIET LEVERAGE
30% of the ideas score 8+/10 on automation — the kind a solo builder plus AI can actually run. And 666 (48%) carry a modeled revenue ceiling above $1M. The leverage is real; it's just not where the loudest hype is.
04 · THE TOP TIER
Only 19 ideas (1.4%) cracked 80+ on the composite BergScore. Those are the ones worth a real look — ranked, with the full breakdown, here:
SEE THE TOP-RANKED IDEAS →THE WEEKLY TOP — RANKED, IN YOUR INBOX
Snapshot of 1,389 ideas as of July 2026. The live index updates daily — figures shift as new videos are analyzed.